Better Tech for Small Businesses.


Focus on what you know best, and we'll handle the tech.
We provide services ranging from technology consulting to custom software development for small businesses in northern New England. Our work is fast, detail-oriented, and AI-powered.
Two people you can actually call.
We’re Marshall White and Brooks Jalbert. We’re two entrepreneurs who are fascinated by the rapidly changing technological frontier and are eager to help your innovative small businesses keep pace with it.

Brooks
Partner & FounderWhat I bring to the table
Asking the right questions to ensure the right problem gets solved the first time.
Relevant Experience
Successfully deployed fleet maintenance, parking control, and reservation ticketing systems. Led sixty-five direct and indirect reports across three teams at a ground transportation company. Regularly prepared pro-forma financial statements, business-line level P&Ls, cash flow projections.
Skills
- Project Management
- UX Design
- Customer Service
- Process Optimization
- Financial Accounting and Analysis
(Not so) fun fact: has performed Billy Joel's Piano Man no fewer than 100 times for an audience.

Marshall
Partner & FounderWhy we care
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One thing we built
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Five things, with a recent example each
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- Workflow automationplaceholder
- LLM integrationplaceholder
- Scheduling systemsplaceholder
- Vendor managementplaceholder
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Things we built.
Three questions we keep getting asked.
- 01
Software — should I build or buy?
You have heard about the prolific powers of AI-enabled software. Perhaps you have made some of it yourself. You know that this is a paradigm shift for enterprise technology, but what does this mean in the context of your business?
- 02
How do I vibecode an enterprise system?
The time and cost of producing prototypes, mockups, and a functional minimum viable product has come down considerably. But what is required to make sure your systems are secure, scalable, and robust?
- 03
How is AI changing the way customers interact with my business?
AI search is soaring in popularity, and conversions are twice as high compared to traditional search. How are you performing in AI search?
What we provide.
AI that does real work
- AI-powered software development
- AI Consulting
- AI Agent Development
- Answer Engine Optimization (AEO)
- Process Automation
For systems that run the day to day
- Custom Websites
- E-Commerce
- Back Office Systems (CRM, Accounting, ERP, Inventory)
- Data Warehouses
- Business Intelligence and Reports
Tell us what's broken.
Or what you want to build. Either way, you’ll hear back from us, not a bot, right away.
- Phone
- (347) 470-0146

